GPG Creative Display & Consulting offers an a la carte menu style service platform designed to assist designers and producers of temporary, semi-permanent and permanent display and merchandising programs. GPG partners with clients on either a time based (floor to ceiling hourly rate) or project-based compensation package.
- Hourly based fee $150
- Project based fees depend on the project scope to be negotiated with the client prior to project.
Menu of Offerings
GPG Creative Display has been in business for 37 years and our wealth of knowledge and experience
in the retail marketing industry allows us to assist our clients in numerous ways.
- Original Ideation/Creative Concepting - Visual Format
- Original Ideation/Creative Concepting - Written Format
- Thumbnails - Color Renderings - Revisions
- Pre-Production Engineering Strategies
- Material/Mediums Selection
- Vendor Identification & Vetting
- Market Research
- S.W.O.T Analysis
- Budget Analysis
- Field Research/Store Visits
- Existing Program Redesign
- Sales Assistance and “Sell In” Techniques
A few facts about the Owner
- 37 years of retail marketing experience including design, sales and production
- Graduated from The Kendall College of Art & Design (Visual Communications)
- Graduated from Aquinas College (Liberal Arts)
- Graduated from Aquinas College School of Business (Masters Business Management)
- While employed at The Kellogg Company and designed and produced the initial National Single Serve merchandising program.
- Co-Chair POP Expo New York
- Speaker POP Expo New York
- Winner of over 80 Outstanding Merchandising Achievement and Design of the Time Awards.
- Designed and produced over $200 MM retail marketing programs.
- Partnered with over 250 agencies and CPG companies.
- Manufacturing relationships with over 100 graphic houses, fabricators and various manufactures representing corrugate, wire, metals, urethane, wood, plastics, illumination and other mediums and production processes.
Contact Gerard Gausselin today:
gerard.gpgcreative@gmail.com
269-491-4497